MADE by UCA

Poster Design and Credits : MA Show Design Team, Christina Sinn

I met my students a year ago randomly at a party, little did I know that I would end up teaching them all the way 'til the end. Sadly, in three weeks time they will all disperse into their creative destinies.

In celebration, we are putting up MADE by UCA to showcase their design journies and discoveries over a manic year of abrasive and unapologetic mastery of their chosen fields. What else could you expect from these guys when Carluccio's, Bacco, Rubicon, WHSmith marketing directors and owners are going to come down and see their branding come to life.

Here's an open invitation to everyone to come on down to Epsom between the 6th and the 10th of September. Private View is on the 6th, Industry giants are welcomed on the 8th.

Poppin' Cherries : MA 2010 Cohort Present Brief 1

I was very lucky to be apart of a Judging panel (which also consisted of Damian Chapman and Tim)  for the first brief given to this year's newbies at UCA.

Here were some of the highlights:

I was truly inspired by some of the rawness that was just bludgeoned on screen by Bring Back the Bacon.  They made a video 

What made the day for me? Shi introducing his team, Alchemists. He started off a toned down but very spirited version of Axel Rose dancing and mixing flasks of food colouring. Then drank it before starting their presentation. They then burst their shirts 

After Dark - subtly clever and the ones to watch. They really set the tone  and were full of magic.  Our panel were taken aback and needed a breather at the end of their presentation before continuing on to the next team. 

One More Sense played the brand narrative like a fiddle. And they are Live. 

The winners of the day were the Alchemists. With four major briefs in the wings I wonder who will oust them. 

I'll link all the teams  once they get their sites go LIVE. hint hint. 

 

Pimp My Portfolio

Hello,

I've been a busy stranger - hopefully I'll be blogging straight from my website in a few weeks time. I promise some tasteful previews of what I've been up to as they come to launch.

Listen up UCA graduates 08/09 and everyone else who has recently graduated from an art course - Pimp my portfolio is a site that links creative graduates to industry. I've personally had the pleasure of speaking to the ladies who've set up the site and let me tell you this - they are very well connected and extremely passionate.

First 500 places are free so get your butt registered. Pronto Tonto!

Forging ahead!

Hopefully I'll have the above tag every time I get into contact with new work and clients. A few ideas and doors were opened on Thursday before we got into the swing of our talk.

My tutor Damian Chapman (of UCA fame) told us that we should pitch an idea to Dragons Den, even if we get creamed by our judges panel, the exposure is just insane. I think if it were to happen I could get a few sponsorships before appearing on the show. That's something to work on for the upcoming year.

Future thought: Agencies are looking for small teams of 3/4 to do temp work, kinda like the 'work share' phenomenon that has spread across India and the Middle East.

Good the second time around

On Thursday, Shao-Lyn and I are going back to uni to give students a talk about our final project that revolved around The Co-operative. One third of our team is missing, Miss Yi-Ying Chen, who was an instrumental part of our project and many revelations.